Integrated operating rooms are designed to reduce the complexity of the most complicated environment of the surgery suite in the hospital, clinics and other healthcare facilities. Integrated, user-friendly technologies increase surgeons' skills and support the entire surgical team work more efficiently and safely. The development, growth, and demand of minimally invasive surgery has impelled the creation of integrated operating rooms. At present, more than half or 50% the surgery cases in the United States are performed with minimally invasive techniques.

MARKET DYNAMIC - NORTH AMERICA INTEGRATED OPERATING ROOM MARKET

United States held the largest market share of the North America integrated operating room market for many years. The market here is anticipated to grow at a high growth rate during the forecast period. A surge in the demand for technologically advanced applications, growing number of surgical procedures, increasing concerns regarding patient safety in ordinary rooms coupled with the surge in preference of minimally invasive surgeries (MIS) and congestion in operating rooms are major factors primarily fueling the market growth in the US, Canada and Mexico. 

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COVID 19 IMPACT ON NORTH AMERICA INTEGRATED OPERATING ROOM MARKET REPORT 

The exclusive COVID 19 impact analysis report by Axiom MRC provides a 3600 analysis of micro and macro-economic factors on the integrated operating room market. In addition, complete analysis of changes on integrated operating room market expenditure, economic and international policies on supply and demand side. The report also studies the impact of pandemic on North America economies, international trade, business investments, GDP and marketing strategies of key players present in the market. The COVID-19 pandemic has affected the North America integrated operating room market and manufacturers on a slight negative level in the early pandemic period. This is owing to the delay and rescheduling of the planned surgeries during pandemic period.

NORTH AMERICA INTEGRATED OPERATING ROOM MARKET SEGMENTAL OVERVIEW

The study analyses North America integrated operating room market based on devices, component, application, end user and country. 

INTEGRATED OPERATING ROOM MARKET BY DEVICES

Various devices such as audio video management systems, display systems, and documentation management systems are analyzed in the North America integrated operating room market. Documentation management systems segment dominated the market in 2020 and is likely to maintain its dominance at a significant growth rate during the forecast period. However, audio video management systems and display systems are also expected to observe lucrative growth in the near future. Increasing volume of image-guided and minimally invasive surgeries using advanced audio-video technology in operating rooms is key factor accredited to the segment growth.

INTEGRATED OPERATING ROOM MARKET BY COMPONENT

Based on component, the North America integrated operating room market is segmented into software and services. Software segment followed by services is accounted for the largest market share of the component segment in 2020. A surge in the demand for operating room and perioperative consulting services to aid surgeon OR succeed in any environment and to categorize and resolve problems at any stage of the perioperative process is key attributing factor behind the services segment growth.

INTEGRATED OPERATING ROOM MARKET BY APPLICATION

Major applications covered in the North America integrated operating room market are general surgery, orthopedic surgery, cardiovascular surgery, neurosurgery, thoracic surgery and other applications. General surgery segment is accounted for the largest market share in 2020 and is likely to witness rapid growth in the coming years. Besides, orthopedic surgery followed by cardiovascular surgery segment accounted for second and third largest market share. Increasing demand for orthopedic surgical software solutions for faster data sharing, particularly focused on the rising number of orthopedic surgeries is anticipated to propel the segment growth.

INTEGRATED OPERATING ROOM MARKET BY END USER

Major end users of the North America integrated operating room market are hospitals and ambulatory surgery centers clinics. Hospitals segment dominated the market in 2020 and is expected to maintain its dominance during the forecast period. However, ambulatory surgery centers clinics segment also witnessing rapid growth. Growing need to reduce increasing healthcare costs and rising use of healthcare IT solutions in various ambulatory surgical centers and clinics are primary factors behind the growth of the segment. In addition, surge in the adoption machine learning, AI, and cloud-based solutions and shift towards patient-centric healthcare delivery are further expanding the market growth.

INTEGRATED OPERATING ROOM MARKET BY COUNTRY

Country wise, the study is comprised of the key countries such as the US, Canada and Mexico. The United States held the largest market share of North America integrated operating room market and is likely to dominate the market over the estimated time frame. Increasing adoption of minimally invasive surgical procedures in the US is likely to fuel the market for integrated operating rooms over the forecast period. Besides, rising incidence and prevalence of orthopedic disorders, and growing geriatric population are some of the major driving factors driving the growth of the integrated operating rooms market in the U.S. 

INTEGRATED OPERATING ROOM MARKET KEY PLAYERS

The major key players of market includes Stryker Corporation (United States) , Alvo Medical (Poland), Arthrex, Inc.(United States) , Barco (Belgium), Brainlab AG(Germany) , Caresyntax (Boston), Getinge AB (Sweden) , Karl Storz Se Co. Kg (Germany) , Merivaara Corporation (Finland) , Olympus Corporation (Japan) , Richard Wolf GmbH (Germany) , Skytron(United States) , SONY Corporation (Japan) , Steris PLC (United States) and Trilux Medical GmbH Co. KG (A Subsidiary of Mizuho OSI) (Germany) among others.

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